Business Model Generation
key ideas & insights
A Handbook for Visionaries, Game Changers, and Challengers (Strategyzer)
Alexander Osterwalder, Yves Pigneur
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Inside this enlightening work, you'll discover how to visualize, design, and innovate your business model using a practical, systematic, and visual approach.
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About the Author
Alexander Osterwalder and Yves Pigneur are globally recognized thought leaders in the realm of business model innovation, bringing profound insights to readers and industries worldwide via their pioneering work.
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